The world is full of superheroes.
Well, superhero movies.
Hollywood has spent the best part of three decades perfecting the 'Superhero Franchise' and with successful movies like X-Men, Iron Man, Captain America, Thor, The Avengers and the soon to be released The Dark Knight Rises, Amazing Spiderman and rebooted Superman, (along with sequels to all those aforementioned movies) there seems to be no hint of slowing down.
They've hit on a successful formula, which simply put, is this. The good guy always wins.
In that case, if you can't beat them - join them.